Category: Basics
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It’s a techie jungle out there
There is so much information out there, free and paid, talking about building an email list, getting more traction with Facebook, getting more customers, making more money, how to do it fast and so on. But let’s face it, if you don’t have a website with an email collection system, content, lead magnets, social media…
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What do I put into my website?
There’s a few different parts of a website and each business will vary in what exactly is applicable to them. But there are a few basic and common areas that every website should have. Home page This is the first page many visitors will arrive at, so make sure it’s very clear in the message…
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How time consuming is a website to maintain?
Much like building your website in the first place, the question “how time consuming is a website to maintain” is subjective and there are a number of variables. So for the sake of simplicity, we’re going to answer this question based on a few assumptions. Those being: You made a plan for your website You…
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What does it take to create a website and how much will it cost?
There are numerous opinions out there in regards to what exactly is involved to create a website. We won’t say that any are more right or wrong in general. But we will say that some are more right or wrong for you. Some of the factors that come into play to answer this question for…
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How will a website benefit your business?
As mentioned in the previous article on Why do I need a website, your website should be the hub of your online presence in order to benefit your business. Can you imagine walking into a store and them having all their products randomly scattered everywhere with no organization to it at all? Well that’s pretty…
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Why do I need a website?
Think of your website as the central head office of your online presence. Sure you could create an online presence without one, but everything would be segregated and scattered all over the place. [two_third_first]You wouldn’t have a clear path and action steps for managing your online presence and customers wouldn’t really know where they should…
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THIS is what a website should be
Asking the question “What is a website” may seem like a silly question to base an article on, even for non-techies. And perhaps in its most basic sense it would be these days. However, websites come in all shapes and sizes almost literally, so it’s worth taking a little peek at. See, if you don’t have…
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How will I manage an online presence?
Put simply? You manage an online presence by having the right tools. If you’ve been reading along with our articles, like How will I use an online presence?, you may have noticed that there’s a few moving parts. You may have heard or experienced horror stories about trying to navigate and manage an online presence. But…
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How will I use an online presence to grow my business?
We’ve touched on pieces of how you might use an online presence a bit in previous articles, but let’s take a moment to just visualize the interconnectivity between the different components of your online presence. (Have you missed any of our articles in this series? Check out our archives under Fundamentals.) [Tweet “Use an online presence effectively to…
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What are the components of an online presence?
The Internet is a pretty big place. So as you can perhaps imagine, there are countless possibilities when looking for the potential components of an online presence. If you’re not really sure HOW an Online Presence can benefit your business, we suggest you go back and read our article on the topic of HOW. However,…
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