
This guide is for:
- Fiction authors who feel like they should be doing more on social media but don’t know where to start
- Writers who’ve tried “just posting more” before and watched it fizzle out within a few weeks
- Anyone who’d rather spend their energy on their book than chasing a social media algorithm
Welcome Friend, I’m Tanya!
I help fiction authors grow a loyal readership without relying on algorithms or hustle culture. My Anti-Marketing approach was born from watching authors repeatedly burn out chasing advice that was never designed for storytellers.
That’s why I developed a process for fiction writers built on three simple principles:
- understand your readers,
- talk about your work without feeling like a salesperson, and
- show up consistently without losing yourself in the process.

I’m a fantasy writer, digital strategist, and educator, with 30+ years of experience across business strategy, marketing, and tech. I founded Panoptic Foundations to help fiction authors like you grow a loyal readership in a way that respects their values and how they work.
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